Gyms and Cyber Coverage: A Balanced Fitness Strategy
We all know that person at the gym (and if you don’t, it may be you)…the individual who is always on the treadmill cranked up to 8.0 for seemingly hours…but you never see them lifting any weights. Or the individual who looks like they can hardly move their arms because their biceps are 2x the […]
Four Tips to Reopen Safely and Smartly
Fitness clubs across the country are eagerly awaiting to reopen their facilities. Some are opening their doors for the first time in over a year. Others had reopened in 2020 only to close again after the most recent COVID-19 surge. And others, operating at limited capacity, are now readying to move closer to full capacity. […]
Safety Comes First When Offering Child Watch Service
Offering a dedicated Child Watch service for members has clear advantages for fitness clubs. These services not only widen a club’s pool of potential members, but also can serve as a competitive advantage. And for clubs that choose to pass on the cost through a drop-in fee, it can also boost revenue. But clubs that […]
Abuse Allegations: Protecting Children. Protecting Your Staff.
Safety is something that every fitness club’s general manager and owner stress about on a daily basis. Publicity is another concern that is top of mind. Today’s news cycle all too often involves a story line with allegations of inappropriate behavior by an adult in a position of authority who uses their power and coercion […]
